Feb 4 2010
Every year, millions of people tune into the Superbowl for one reason: To watch the TV commercials. This year the price of a 30 second commercial is $2.5-3 Million depending on the time slot it will air. This seems like an extrodinary amount of money or a 30 second ad, but when you consider that there are on average 100 million people that watch the Superbowl the money is well worth it. Pepsi is always a strong force when it comes to television ads, but this year they have chosen to not air a commerical during the Superbowl which leaves a lot of people wondering..Why?
Jan 18 2010
Not many of us have $3 million dollars laying around to spend on a 30 second commerical slot for the 2010 Superbowl, but if you did have that kind of money a superbowl ad would be totally worth your money. Many people only watch the Superbowl to watch the hilarious and well put together commercials that air. One of the main concepts that a company wants to do with their advertisement is to entertain, but that is not the only thing they do. A lot of marketing executives can learn a lot just by watching the commercials and getting new ideas. There are 5 marketing techniques that are considered when working with the Superbowl advertisements that can help you out in any area of marketing for a product or service....
